7 Tips for Leveraging Social Technology for Nonprofits

Social Technology

Social Technology

What is social technology? Social Technology are tools that enable us to easily create, share, and connect with each other. A few well known examples would be YouTube, Facebook and Twitter. As the economy slows down and nonprofit budgets get tighter, it’s crucial that you find alternative ways to communicate with potential donors, volunteers and communities.

The following are ways you can score more fans by utilizing social technology with little or no money:

1. Personify your Organization
Create a public profile about your organization and tell your story. People can relate to stories and begin discussions from your point of view.
See the following nonprofits on LinkedIn and also check out LinkedIn for Good

American Red Cross
Kaiser Permanente Thrive
The Salvation Army

2. Use Social Networks to Build a Following
Create profiles of your organization on different social networks. Connect with other groups and once you build your presence, begin a conversation and encourage interaction.
See the following nonprofits on Facebook

Peta (People for Ethical Treatment of Animals)
American Red Cross

3. Start a Blog on Your Website
Write about what your organizations goals are and how you’re going to achieve them. Make sure to be consistent and post quality blogs on a regular basis. In addition, be sure to post comments on other blogs that cover similar issues.
See the following nonprofit blogs

Save Darfur

4. Use RSS
All of your blog traffic must have an RSS feed. RSS allows your information to reach your audience through their chosen media.

5. Get Organized and Network
Use your social connections to have Meetups ( or Tweetups ( Arrange a quick event that your social media followers can attend in the real world.
See the following nonprofits on Twitter

Humane Society
National Wildlife Federation

6. Use Collaboration Software
Use a social technology platform that helps you to organize, interact, share and manage your daily work activities from anywhere at any time.
The following nonprofits are using collaboration software

Southwest Baptist University

7. Social Bookmarking
The basic reason to “bookmark” online is to share with your friends and colleagues. Being able to collect, organize and share content related to your cause will keep everyone up to date with the latest information.
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Collaboration Software Central Desktop Launches the Industry’s First Customer Network

Collaboration Software Central Desktop Customer Network

Collaboration Software Central Desktop Customer Network

Did you hear? Word on the web is collaboration software Central Desktop is launching its very own customer network. With well over 200,000 users world wide, this tight knit circle of web 2.0 savvy go-getters is going to be a veritable bee hive of productivity. From the small ‘mom & pop’ operations on up to the geographically dispersed conglomerates, Central Desktop users now have a water cooler to swap both implementation methods as well as success stories.

Central Desktop has become a key tool for us to manage and collaborate on day-to-day business operations both with internal teams as well as with customers and partners. It has essentially served as an ERP replacement for us, and I’m certain there are multitudes of other applications for the platform,” said Eric Golden, CEO, Equipois. “The Network is a perfect way for our team to share our experiences as well as learn from other Central Desktop users as we continue to look for ways of web-enabling additional business operations. We have implemented Central Desktop in some unique ways that add great value to our business, and we could certainly benefit from the resourcefulness of the hundreds of thousands of other Central Desktop business users out there.”

Discover every nuance of the software-as-a-service, Central Desktop, from the scads of user submitted tips & tricks that are sure to help you maximize your efforts through Central Desktop. You can even be a “Central Desktop Hero” and submit your own best practices. Interact, share and manage. With the induction of the new customer network, collaboration software Central Desktop is, truly, your anywhere, anytime business solution.


Visit Collaboration Software Central Desktop Customer Network

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