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Collaboration Software Central Desktop Launches the Industry’s First Customer Network

Collaboration Software Central Desktop Customer Network

Collaboration Software Central Desktop Customer Network

Did you hear? Word on the web is collaboration software Central Desktop is launching its very own customer network. With well over 200,000 users world wide, this tight knit circle of web 2.0 savvy go-getters is going to be a veritable bee hive of productivity. From the small ‘mom & pop’ operations on up to the geographically dispersed conglomerates, Central Desktop users now have a water cooler to swap both implementation methods as well as success stories.

Central Desktop has become a key tool for us to manage and collaborate on day-to-day business operations both with internal teams as well as with customers and partners. It has essentially served as an ERP replacement for us, and I’m certain there are multitudes of other applications for the platform,” said Eric Golden, CEO, Equipois. “The Network is a perfect way for our team to share our experiences as well as learn from other Central Desktop users as we continue to look for ways of web-enabling additional business operations. We have implemented Central Desktop in some unique ways that add great value to our business, and we could certainly benefit from the resourcefulness of the hundreds of thousands of other Central Desktop business users out there.”

Discover every nuance of the software-as-a-service, Central Desktop, from the scads of user submitted tips & tricks that are sure to help you maximize your efforts through Central Desktop. You can even be a “Central Desktop Hero” and submit your own best practices. Interact, share and manage. With the induction of the new customer network, collaboration software Central Desktop is, truly, your anywhere, anytime business solution.

TRY IT FREE!

Visit Collaboration Software Central Desktop Customer Network

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Connect with Central Desktop in Social Media

Posted in Collaboration Tools, Social Media, Social Network by tiajones on October 8, 2008

Central Desktop Social Media

Central Desktop Social Media


They’re everywhere! Amongst the hundred million plus consumers of social media, Central Desktop has set up shop across the spectrum of social networks from MySpace to Facebook to Twitter, LinkedIn and Delicious. Their presence can be felt. Central Desktop is there providing answers to any and every question a prospective user may have. Central Desktop is not only interactive but also proactive in its implementation of social bookmarking sites the likes of Delicious and microblogging site Twitter.

Aside from providing the best in collaboration software, Central Desktop also practices what it preaches in terms of business savvy. Venture over to their MySpace page and treat yourself to the bevy of information provided in their blog. They discuss everything from the latest in features added to the Central Desktop software to pertinent web news.

Since its launch back in February of 2004, Facebook has surged to the forefront as the industry leader in social networking, drawing an astonishing 132.1 million unique visitors in the month of June 2008 alone. Look Central Desktop up and add them as your friend so you can receive all the updates because there are plenty. Their Facebook page reads like a brag sheet detailing their buzz on USA Today, CNNMoney.com and PC World to name a few. Central Desktop’s Facebook page is fully interactive and user friendly as well, allowing users to contribute feedback, add notes and even view instructional videos.

To further spread the word across the expanses of the World Wide Web, Central Desktop also employs social bookmarking sites Delicious and Twitter. These sites utilize a non-hierarchical keyword categorization system in which users can tag each of their bookmarks with a number of freely chosen keywords thereby increasing search engine visibility.

Lastly, all of Central Desktop’s associated web sites and exploits are collected and posted on their blog where they invite their readers to participate. Readers can leave comments regarding some of our helpful “how to’s” or even ask questions in response to some of latest features added to the Central Desktop repertoire. Central Desktop invites all inquiries and or suggestions, which is why Central Desktop can be found in all of the major fronts of social media.

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Social Media: How to Get Your Boss or Colleagues on Board

Posted in Internet Marketing Strategy, Social Media, Social Network by tiajones on September 18, 2008

Getting Your Colleagues on Board

Social Media: Getting Your Colleagues on Board

Social Media, while it’s not really a new idea any more, will still represent a new mindset and a new way of approaching marketing and customer relationship management. You have been using social media tools and you can see the beneficial results firsthand, and now you can see how it has the potential to have a positive impact within your organization, but you need some ideas for getting your boss and colleagues to buy into it and get on board. This article contains a few ideas to help you sell your boss and team members on the rewarding benefits of social media.

Bear in mind that for others to embrace social media it will involve them changing some of the ways in which they currently operate. We all know how challenging it can be for some of us to change. If you look at one of the more basic motivators of human behavior and answer the question that is looming in their minds the moment you bring up the topic and that is, “What’s in it for my company?” Answer that question in a satisfying way and you will have them on board in no time.

You can explain that with a traditional web site, you rely on customers coming to your site. With social media, you bring your marketing message to where the customers already are. You are joining a vibrant, interactive conversation rather than interrupting what they were doing.

Here are some other ideas to share to help bolster your message:

• Your company’s probably already being discussed

• Social media is largely free and easy to get started

• Your competitors are probably using social media

• Having a blog and connecting with customers can:

-Provide useful product/service information

-Reduce customer service calls

-Expand your reach and mindshare in the marketplace

-Boost your company’s profile in the community

-Protect your brand

According to Sally Falkow of “The Proactive Report blog, “Every company needs to be knowledgeable about the shifts in media consumption. How and where people get their information and news has changed. They are online sharing content and social media has become a major part of marketing and PR strategy today.”

It’s clear that social media is here to stay. Your task is to impress upon your boss that social media has already had a huge impact on the business world and factoring it into the organization’s Internet marketing strategy will have many far reaching benefits. The social media train has already left the station. You will be simply persuading your boss and colleagues to get on board or risk being left behind.

Resources:
Here are 50 companies using social media
http://www.socialmediatoday.com/SMC/46700

Social Media: Get Your Online Life in Order with Lifestreaming

Posted in Social Media by tiajones on September 16, 2008

Lifesteraming

Lifesteraming

Your morning routine might consist of checking email, updating your Facebook status, and then checking all of your various social media accounts in an effort to keep up with all that is going on. In short, you have vibrant, busy life and you are beginning to have trouble keeping track of it all. Enter Lifestreaming. So what is Lifestreaming and why should you care?

Lifestreaming is, according to wordspy.com: “An online record of a person’s daily activities, either via direct video feed or via aggregating the person’s online content such as blog posts, social network updates, and online photos.” So, it’s a very immediate, concise aggregation of all the social media sites that you are involved with fed to a single stream. So, rather than referring your friends to a string of links to your Twitter account, your Facebook page, your Flickr photos and your youtube vids, you can direct them to a single page where they can keep up with everything that you are publishing online. Lifestreaming basically streamlines your online activities and saves you time and energy. It allows you to get on with your life.

Here’s a look at some Lifestreaming sites to get a feel for what they might have to offer you.

FriendFeed.com, which is live, is a prime example of a Lifestreaming web site. It allows users to import feeds from many of the popular social media sites such as Facebook, you can add your Twitter feed, and then you can even view your FreindFeed from Facebook, your iGoogle homepage, or your favorite rss feed reader. FriendFeed aggregates all of your content in one single place. If you embed your FreindFeed on your web site, you’ll have a constant stream of fresh content to your home page.

Lifestrea.ms is still in private Beta right now. Their tagline is: “It keeps you in the loop with what’s going on around you in almost real time and keeps the world in the loop with what’s going on with you.” When this site goes live it looks like it will be a great resource.

Tumblr.com is a bit of a hybrid combination of a microblogging platform and a lifestreaming app. Tumbler aggregates your social media accounts, videos, photos all in one place in addition to the microblogging feature. You can even view and update your tumblr page from your smart mobile phone.

As you can see there is no shortage of sites where you can keep your virtual life in order. Lifestreaming offers a convenient, elegant way of keeping all of your online projects in one place. It can save you time, and save your friends or clients time as well by allowing them to access all of your content in one convenient place.

The Basics of Getting Started with Social Media Marketing

Posted in Social Media by tiajones on June 12, 2008

Leveraging the Power of Social Media Marketing

Social media marketing capitalizes on the tremendous outgrowth of the world of social networking sites, which are based on user-generated content. These social networking sites basically encourage people to gather together and communicate with each other around topics that interest them. When you use social media marketing tactics you are joining and creating conversations online between you and your target audience with the goal of capturing mindshare and generating a buzz that will attract traffic to your site.

Social media marketing (SMM) can be used to increase web traffic, get you more exposure, build or deepen relationships with new or existing clients, and increase name recognition. You must have a plan of action before you proceed, or you could end up in frustration having wasted countless hours while reaping few recognizable benefits.

Social Media Marketing tactics are very easy to put into practice, and they require no special skills or software to implement. Bear in mind that Social Media Marketing tactics will take some time to bear fruit, so you will invest some time and energy upfront before you will begin to see the rewards.

Before you can even think about implementing a SMM strategy, you must first begin with a web site that has targeted, useful content that can be made viral and used for link bait. Your site must be optimized for the search engines and it must utilize the right keywords that real people are already using to search for your particular service or product. You will be creating compelling, useful content that contains links back to your site and posting it on the various Social Media sites.

Set Your Goals

What do you want to get out of your Social Media Marketing plan? The basic premise for any sort of marketing effort is to get you, your product or service in front of as many targeted eyeballs as possible in order to generate leads. Do you want to boost your own visibility, your site’s credibility, get lots of free back links that will increase your traffic and link popularity? Your Social Media Marketing efforts could yield many of these perks. So, decide where you want to focus your efforts and start building your profiles.

Build Your Profile: Establish Your Personal or Business Brand

You will choose a few social networking sites where you will build your profile that will contain useful content in an effort to attract attention, links and relationships with other site members. The various social networking web sites will have different themes and areas of focus. You’ll want to browse through the sites and get a feel for what is happening there before you start spamming your message out there. Bear in mind that the basic rules of social etiquette apply on the web just as they do in person. If you were attending a live networking event, you would not go around the room and shove your business card in the face of everyone present. In the same way, simply blasting your URL repeatedly won’t win you any close friends either. That tried and true expression, “People don’t care how much you know until they know how much you care,” is true online as well as in the real world. If you contribute useful, relevant content, then you are not only helping yourself but you are also adding value to the social media site itself.

Here are a few social media web sites that you might find useful:

1. Digg

2. Del.icio.us

3. Wikipedia

4. Flickr

5. Reddit

6. Facebook

7. StumbleUpon

8. Technorati

9. MySpace

10. Yahoo! 360

11. LinkedIn

12. Squidoo

13. Wikihow

14. Ning

15. The Hustle

16. 43 Things

You’ll also want to make it easy for visitors to your site to tag the content that they find useful and share that content on the various social networking sites. You can easily add a button linking your content to your favorite social media sites to aid in the viral distribution of your content.

Social media marketing is an easy way to communicate your message to the world. If you invest a bit of time and establish a real rapport with your target audience, you will reap many benefits in the long run.